Across financial services, the promise of AI and automation is clear: faster processes, leaner operations, and better customer outcomes — all achieved without the disruption of replacing core systems. The challenge is knowing where the impact is greatest, and how to capture it responsibly.
To answer this, Synpulse and additiv conducted a structured benchmarking study of 190+ insurance processes. The results provide one of the most detailed views to date of where automation and AI can deliver measurable gains in efficiency.
Key findings from the insurance sector include:
- Up to 32% cost savings in customer service, 31% in claims, and 23% in quote & bind
- How embedded AI models can streamline everything from claims triage to customer interactions
- Why decoupling business logic from legacy systems opens a faster, lower-risk path to modernization
This study is more than an insurance story — it’s an example of how platforms of intelligence can help institutions across financial services move beyond the efficiency plateau.


